Styling – what exactly does a stylist do and why props are crucial?

In advertising photography, product styling is absolutely essential for the final picture that is delivered to the Client. Stylists not only help to create good shots and angles, but they also search, acquire and prepare the props, that build the picture’s ambience.

To achieve the best possible effect, I regularly cooperate with stylists like Łukasz Szejbut (Riothue Lab), Marta Zakrzewska (Sote Flowers) and Piotr Chludziński, owner and chef of Pobite Gary restaurant.
Make sure to check out my contributors’ websites!